SEO Calgary

Top SEO methods

Search Engine Optimization (SEO) is a process of generating traffic from the organic, free, natural or editorial search results on the search engines. Over the time the importance of SEO has increased significantly. It is mainly because people are living more online and they tend to rely on the internet more than ever. Thus it is important for business establishments to have a reputable position in the search engine. Many advanced ways will help you get more traffic on your website. To begin with, audit your site’s framework, this will help you identify why you are not getting enough search traffic. In the SEO industry auditing is a growth technique that will help you attract traffic to your website.

Let’s get this fact straight. Google is a data company, and it is not promoting your company. Even the tools and devices designed are aimed at getting data from the users and use that data to build a solid system known as a search engine. Similarly, you need to pay attention to your target user’s data. Your aim is to double your traffic by observing the wisdom of the users. The user’s opinion carries a lot of significance. The people decide whose idea, product, article, or concept get funded or shared. For this, you can use several social media platforms. Just analyze which is the platform that is used most by people. Another efficient way to get traffic to your website is via keyword research using SEO tools. An efficiently planned landing page can enhance your lead and sales. The more landing page a company makes, the more they enhance their search traffic. The content of your landing page has to be useful. Your content should attract people to move further. Remember, the framework of a successful landing page starts with the attractive headline, subheading, then bullet points, and so on.

Targeting mobile users is one of the ways to get more people on your website. Over the last two years, the mobile searches have an immense growth rate. People have mobile to access the web.    Another reason to make your site mobile-friendly is that Google is going to reprimand the sites that are not mobile-friendly.

Doubling your infographic power is one of the easiest ways to get traffic to your site. Infographics hold much potential. When you have a high-quality content that is visual, you enhance the traffic. Unfortunately, people tend to ignore the infographic part. It is mainly because our brain process visual data faster that the plain context. Moreover, 90% of data communicated to the brain is visual.

Latent Semantic Indexing (LSI) is an indexing and reclamation method that employs a mathematical formula to discover a pattern in any paragraph of the content. Basically, search engine sneaks the content of a web page to discover and organize the words and phrases as added keywords for the page. In simple words, Latent Semantic Indexing is a synonym for keywords, and it can definitely help in improving your ranking.